The Women’s World Cup has been known to be its eighth edition in history. the tournament certainly promises to be the best yet.
Never before has there been such a wealth of talent or as many title contenders and, perhaps, never before has women’s football had such a platform. The four-week competition in France offers an opportunity to change attitudes, to push the drive for equality farther forward.
But there is a sense that France 2019 could be a turning point. Twenty years after the record-breaking 1999 Women’s World Cup which propelled the women’s game into wider consciousness, the next month provides an opportunity to not only build on those foundations but to surpass the achievements of the 1999 groundbreakers.
Global stars will emerge over the course of the 52 games as a bigger audience than ever tune in to watch more countries than ever compete for the prestigious prize.
The capacity of the stadiums in France means that the record attendance of 90,185 set on that sweltering Californian afternoon in the summer of 1999 — still a record for a female sporting event — will not be eclipsed, but the television figures for France 2019 are expected to put the 2015 Women’s World Cup, which attracted a global TV audience of 750 million, in the shade.
“We don’t have balls.
But we know how to use them!”
— DW Sports (@dw_sports) May 14, 2019